Who loves cheese? Lots of people love cheese. We’re showcasing a fun way to see predictive analytics in action, with Cheese of the Week. Cheese of the Week uses public search data, forecasted 52 weeks in advance from today (5 June 2018) to show when audiences in America are most interested in the different kinds of cheeses. The darker a number’s background is and the bigger the number, the more interested they are.
Click on the date at the top of any column to sort by that week:
If you were a Maître Fromager or a Certified Cheese Professional, you’d likely want to know what cheeses to focus on in your restaurant, winery, or your content marketing to ensure you were as relevant as possible every week. Sort the columns by cheese, then build an editorial calendar or a content calendar for every week of the next year.
Obviously, we could extend this forecast to nearly any industry, any vertical, even at smaller geographies. If you were a winery in Napa, you’d probably be most concerned about the greater San Francisco metropolitan area or the state of California. If you were a fast food franchise, you’d want separate forecasts for every region.
For now, enjoy the cheese forecast, and as always, if you’d like help with building a forecast of your own, we’re happy to help.